I'm a strong communicator, a fast learner, and a passionate advocate for user-centric design, with 5+ years of experience crafting products for B2B and D2C users—including dashboards, features, landing pages—along with creating a scalable design system, in-house illustrations, user research, and monitored post-launch performance to ensure products align with key business metrics. I've worked across a range of companies, from seed stage B2B and Series E startups to established SaaS and operations, gaining firsthand insight into what drives success in projects of all sizes. I'm also well-versed in Agile workflows, including two-week sprints.
When approaching a new project, I focus on the design process, thorough documentation, business objectives, and cross-functional collaboration. I believe these elements are essential for fostering a scalable design culture and ensuring seamless teamwork between Design, Engineering, and Product. I prioritize maintaining clean, consistent, and well-documented design files by using shared language and standardized naming conventions. Throughout the entire process, I stay flexible and user-focused, ensuring that design decisions align with business goals and key performance metrics.